How RevOps is Different Than Marketing and Sales Alignment
RevOps is much more than sales and marketing departments working side by side. The foundation of RevOps is one of tools, data and a shared mission.
The Complexities of Measuring SaaS MRR Accurately in the Real World
Measuring SaaS MRR isn’t as simple as it used to be — or as it is for other subscription-based businesses. Learn more about how to handle the factors that can make MRR tricky to calculate.
Say Goodbye to Ancient Spreadsheets & Hello to On-Demand SaaS Revenue Forecasting
If you work for a SaaS business, you have likely taken part in a revenue forecasting exercise — and it was probably modeled using spreadsheets. After all, the internet is littered with how-to articles and “plug and play” templates that claim to be your crystal ball into the future. But keeping spreadsheets up to date…
5 Critical Questions to Ask During SaaS Pricing Research
SaaS pricing research should start with answers to the questions of how much you can afford to charge, how much clients are willing to pay, which structure best aligns with the software use and more.
MQL to SQL: When (and How) Should Marketing Hand Leads off to Sales?
Defining the transition from MQL to SQL can make a big difference in the effectiveness of your SaaS sales funnel — and ultimately in your revenue.
Why Your SaaS Customer Support Team Should Be Involved in the Sales Process
Customer support and sales alignment is a key component of a successful strategy.
6 Ways Your SaaS Company can Have Award-Winning Customer Support
Award-winning customer support for SaaS companies starts with a solid support team structure and a willingness to pay attention to each customer’s goals and challenges.
5 Ways to Transform Your SaaS Financial Model into an Operational Forecasting Tool
While running Flightpath Finance over the years, we have seen how a number of SaaS companies ranging from $1 to $15MM ARR forecast their financials. In this post, we will share our insights, focusing on tactics that will make your SaaS financial model more operationally focused and therefore more useful in supporting SaaS CEOs and…
Understanding Customer Lifetime Value and Acquisition Cost
Understanding CAC and LTV is crucial for the success of a SaaS business. Here’s more about how to calculate and analyze the cost of acquiring customers and those customers’ lifetime values.
Ultimate Checklist for Choosing the Right Payment Gateway for B2B SaaS
Choosing the right payment processor for your SaaS company is an important decision. After all, your customers trust you with their sensitive financial information. You have to make sure their details are safe. Moreover, you want to ensure that the payment process is smooth and that there are no hiccups. This is especially important if…