The Foundation For Success

Experiment with different recurring billing models to align your pricing strategy with how customers consume your products. Optimize offers for revenue growth so billing gives you a competitive edge.

Over One Million Possible Permutations

Dozens of billing models that can be customized based on your needs provides unlimited
ways to monetize your offer portfolio. If you can imagine it, we can bill it.

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Create freemium offers to drive traffic, increase adoption, and boost upsell opportunities.

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Offer free or paid trial periods based on any duration of days or months.

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Charge a one-time setup fee on signup
or after a trial period expires.

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Billing Frequencies

Configure any offer to renew annually, quarterly, monthly, or define custom periods.

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Targeted Promotions

Leverage targeted promotions to drive new acquisition and retain existing customers.

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One-time Charges

Add a one-time charge to any
subscription at any time.

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Fixed-Price Subscription Pricing

The simplest and most common recurring billing model. Simply define the recurring price and billing frequency.

Example: A product costs $100/month or $1,000/year with an annual plan.

Usage-Based Pricing

Usage-based pricing aligns monetization with how customers actually consume your products and services.
It also offers a vast array of scalable pricing schemes.


Bill based on the subscribed quantity such as particular the
number of user licenses/seats, number of contacts, etc.

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Bill for any type of unit that resets to zero at the end of the
billing period such as minutes used or data transferred.

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Per Unit Usage-Based Pricing

The simplest pricing scheme where you charge the same amount per unit, independent of quantity. Whether a customer buys one or 100 units, they will always pay the same price per unit.

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Volume Usage-Based Pricing

Multiple price brackets where the price per unit for all units is determined by the quantity. For example, a customers pays $50/unit for 10 units or $40/unit for 15 units.

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Tiered Usage-Based Pricing

Multiple price brackets define the price at different quantity levels. For example, a customer will always pay $50/unit for the first 10 units, $40/unit for units 11-20, etc.

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Stair-Step Usage-Based Pricing

Multiple price brackets where pricing is based on a range instead of per unit costs. For example, the first 50 emails are free, 51-1,000 emails cost $99/month, etc.

Hybrid Pricing

Combine multiple billing models to create hybrid pricing aimed at maximizing revenue growth.

Two-Part Tariff Pricing

For example, a payment gateway charges 2.9%
of revenue plus $0.30 per transaction.

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Three-Part Tariff Pricing

For example, a payment gateway charges a $50/month base
fee plus 2.9% of revenue plus $0.30 per transaction.

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À La Carte Pricing

Provide a variety of products or services and allow customers to select the desired "bundle" based on their needs.

Example: A technology provider offers computing products and hosting services that can be purchased à la carte or as bundled offers.

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Multi-Frequency Pricing

Associate multiple subscriptions to any single customer. This allows for unique billing scenarios where customers need to be billed for multiple subscriptions at different billing intervals.

Example: A hosting company charges $100/year for hosting and $5/month per static IP address.

Minimum or Maximum Pricing

A sophisticated pricing model that is based on the greater or lesser of two distinct pricing variables. Best when a price floor or ceiling needs to be established.

Example: A marketing company charges the greater of $1,000/mo or 2.0% of media spend.

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Custom Pricing

Customized recurring charges for each customer. Each pricing scenario can be defined internally (set custom price) or externally (name your price).

Example: A B2B business offers an Enterprise package where pricing and features are customized based on the end customer’s needs.

Split-Amount Pricing

Define a certain dollar or percentage amount to be billed upfront and the remaining balance is collected once the product or service is delivered.

Example: A weekly meal prep services charges 50% upfront and the remaining 50% upon delivery.

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Perpetual License Pricing

Collect a one-time upfront payment followed by recurring “maintenance and support” fees.

Example: Software costs $200 to download and $49/year for continued updates and access to support.